Beltone Tristate Style Guide

Logo

Fonts

H1 – Nunito Sans Bold (48px)

H2 Subhead – Nunito Sans Light (36px)

H2 – Nunito Sans Bold (36px)

H3 Subhead – Nunito Sans Light (22px)

H3 – Nunito Sans Bold (22px)

H4 – Nunito Sans Bold (18px)

Colors

Red Damask

#e46a40

Buttons

Photography

• 55+ but look younger
• Active and in movement
• Candid and not posed
• Backgrounds should fade to white (if needed)
• Engagement with family members (grandkids or significant others)
• Show them social
• Spring colors/warm palette (red/yellow over blue)