Reporting for Marketing: The Formada Difference This week, I took my car in for an oil change, and within 20 minutes, I was back on the road. The cashier handed me the paperwork, I glanced at it briefly, paid, and then drove away. Later that day, I received a call...
Building Paid Campaigns for Multi-Channel/Audience Brands Here's the truth about multi-channel digital marketing: Just about any business in any industry can benefit from running paid ads, whether the campaigns are driving traffic and brand awareness, or looking for...
What Do We Have Without A Great Content Strategy? (Hint: Not Much!) While content strategy might not be the first thing that you think of when it comes to your marketing, it is a powerful (and perhaps central) element to building visibility, credibility, and...
Ever wonder how some brands seem to have the most unique and engaging content? Odds are, it’s because they have a copywriter on staff, or because they’ve hired a professional to do their writing for them. Obviously, right? But here’s the thing: A lot of...