This week, I took my car in for an oil change, and within 20 minutes, I was back on the road. The cashier handed me the paperwork, I glanced at it briefly, paid, and then drove away. Later that day, I received a call telling me that I had left a second pair of keys at...
Communication Breakdown, It’s Always the Same As marketers, we can often be our own worst enemies when it comes to client communication. Our professional world is overflowing with jargon, creating an ever-changing world of vague terminology that often isolates...