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The Importance of Weekly One-On-Ones

The Importance of Weekly One-On-Ones

I slip into autopilot often when I drive. For years, I had the same commute and sometimes if I connect with one of those roads — I’ll slip right back into my old routes. Once, my wife was in the passenger seat and noticed I was way off course. She waited to see how...

Why Isn’t There A Better Word Than Blogging?

Why Isn’t There A Better Word Than Blogging?

The Content Conundrum We don’t make our distaste for industry jargon much of a secret around here. The unfortunate reality is, some terminology just is what it is. Blogging, content, bandwidth, impact. The list goes on. We don't have control over it. We certainly...

Why A Brand Strategist?

Why A Brand Strategist?

There’s growth. And then there’s growth.  Like most companies, we’re focused on growth. But the core of Formada’s long-term strategy isn’t just about growth for growth’s sake — it’s building something sustainable.  We feel that building a successful,...

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