One of the most incredible things about content marketing that professionals tend to overlook is how adaptable most content is.
That 2,000-word blog could be transformed into a Twitter thread. The most visited page on your website? Turn it into content you can post on your Facebook page to drive even more traffic to your site. Every service page can be an Instagram story. Every service page can be a TikTok. Turn that blog into a series of How-To videos for YouTube, Instagram Reels, and TikTok.
Every piece of content has the potential to be several other pieces of content. And the more ways in which you can creatively diversify and distribute this content, then the greater the reach you’re cultivating for your brand.
Interested in learning more about how you can create a comprehensive, effective content strategy for your business? Formada would love to hear from you! Contact us today to learn how.