Everyone has marketing advice. Ours comes with a plan.
Why ChatGPT Doesn’t Think You Should Use ChatGPT To Create Blog Content
Allow me to let you in on a not-so-well-kept secret of mine: I have some biases against large language models (LLMs) like ChatGPT. Perhaps it's the never-ending hype surrounding AI. Or perhaps it’s every organization under the sun slapping “AI-powered”...
Seven Years – Seven Lessons
Here’s To Another Year (of Lessons, Learning, and Growth) This past Monday, Formada celebrated its seventh anniversary. Seven years. Even as I’m writing this, it’s hard to believe that we’ve been in business for the better part of a decade now. But we have, and I...
Build A Business You Can Take A Break From
The All-Consuming Experience of Building A Business I absolutely love Formada. I’m so proud of it. There are times where I still can’t quite believe that Garrett and I quit our corporate jobs nearly seven years ago (!) and turned our idea of what we thought a...
What Top Digital Marketing Agencies Should Be Giving You
Our goal has always been to make Formada one of the Portland area’s top digital marketing agencies. It’s been our vision from the start. What would make us a “top” agency in our minds is a combination of the quality of our work, meeting and exceeding client...
Creating A Thriving Remote Team Culture
Remote Doesn't Have To Mean Distant I really love our team. And I mean that sincerely. We're a remote team, but you'd never assume so. Every individual brings something critical to the table that makes us all better at what we do collectively. I mean, that’s the way...
Why We’re Sticking With Summer Hours
It’s already June. We’re nearly halfway through the year. For a lot of families out there, that means summer break for the kids and a life that gets much more hectic for the adults. When I was a child, summer break meant that my parents kicked me out of the...
How Do You Respond To Mistakes In Your Business?
How Do You Deal With Mistakes In Your Business? Growing up, I feared making mistakes. While I can confidently say that I grew up in a loving and supportive environment, my ability to deal with making mistakes was lacking. It held me back. But I learned to get over it....
Feeling Stuck In A Marketing Rut? Try This!
Feel Like You’re Stuck In A Marketing Rut? Don’t Lose Hope! Marketing is like anything else in life. Sometimes it’s incredibly exciting and rewarding. Other times, it’s just kinda there, doing its thing. I liken it to something that my trainer told me years ago...
What Does A Marketing Company Do?
What Does A Marketing Company Do All Day? I’m not really sure how other agencies approach their work. There are so many different ways in which you can provide marketing services these days. Some companies specialize in providing one distinct service. Others offer a...
3 Reasons Why You Hate Digital Marketing
Digital Marketing Giving You Frustration? You’re Not Alone! We know a lot of business owners that view marketing as a necessary evil. While “evil” might be a bit strong, in my opinion, I sympathize with their characterization. Because these hurdles make them hate...
