I am a firm believer that co-founder dynamics can make or break any company. How could they not? Just as an aligned partnership between co-founders will influence the rest of the team and contribute to a more harmonious organization, a misaligned founder team will sow...
Write Like You Mean It I love writing. I always have. For a good portion of my childhood, I assumed everyone else did, too. I’m fascinated by the way in which talented writers paint vivid, emotional pictures with words, or give sentences distinct rhythmic...
Our Business Is Changing. Our Values Have Changed, Too. Historically, we haven’t shied away from discussing things like company missions, visions, and values. We’ve long believed that having a clear mission statement, a vision for the future, and core values we...
Mission, Vision, and Values — What Are They For? If you’ve worked in any sort of corporate environment, then odds are that you’ve been exposed to the concepts of mission, vision, and values statements. Typically, these are ideas that you’re introduced to when you’re...
Team-Building vs. Annual Planning vs. Training Formada is a remote agency. We make no secret of that. In fact, we’re pretty proud of how successful we’ve been at creating a healthy, collaborative work culture despite how seldom we’re all in the same room...
AI-Generated Content: Cautious Optimism & Healthy Skepticism Artificial Intelligence is evolving. Quickly. And while its long-term repercussions remain to be seen, we at Formada are keeping a watchful eye on the AI-generated content space so that we can make...
The Importance of Reflection, Gratitude, and Action I really try my best to maintain a grateful attitude. You know the drill — don’t dwell on the past, and don’t worry about the future. Be present. Be here now. Appreciate this moment. Mindfulness, etc. Stay focused on...
The Long and Winding Road: Why Do We Still Care About The Beatles? I am absolutely fascinated by The Beatles. I realize that this is a somewhat pedestrian fascination — there are millions of others like me around the world, but that too is an aspect of what makes them...
Personalizing the Remote Marketing Agency Experience We really are trying to do things differently here at Formada. I know that might sound kinda corny, but we’re sincere in our aim to build something that’s special. No, we’re not trying to “change...
Happy Birthday, Dear Formada. Happy Birthday to You. “My brain hurt like a warehouse/It had no room to spare/I had to cram so many things/To store everything in there” Those are lyrics to David Bowie’s classic song, “Five Years,” and while that song is very much...